Alexandra

10 Tips On Finding The Best Career Fit In A Startup

Today is the new age of the entrepreneur, and I see an increasing number of new startups as the economy stabilizes. For new aspiring entrepreneurs, that’s the good news and the bad news, as it increases opportunities, but also increases the startup risk. Thus I often recommend taking a job in a startup first, to […]

4 Secrets to Improve Your Startup’s Sales

Most startup disasters are caused by a failure to connect with the customer. The commonly acknowledged startup killers — premature scaling, running out of capital and a lack of market interest — all have a root in broken sales strategy. Here are four secrets entrepreneurs can use to nail their messaging, map their sales process and scale into […]

10 resources for smarter editting on your startup’s website

Essential writing and proofreading tools It is important that startup companies don’t underestimate the importance of their website as it is often the first link to the company that a potential customer will see. A website that is littered with spelling mistakes suggests that the company doesn’t pay attention to detail and that they are […]

10 Steps to Hiring Your Startup’s World-Beating A-Team

Hiring the right team is the one thing you have to get right. Few founders do. A new survey says there’s almost a one in four chance your management team will end up cratering your startup through sheer lack of relevant abilities. That ought to chill the bones of every startup CEO. CB Insights surveyed […]