With little time for the Reality Distortion Field to wear off, a survey conducted just hours after yesterday’s Apple press event reveals that a whopping 44% of current iPhone owners in Britain want to upgrade. That’s probably good news if you’re Cupertino-inclined. But for some of Apple’s competitors, bad news could be on the horizon.
According to the poll, 18% of current HTC smartphone owners in Britain want the new iPhone, too, while Nokia fared even worse with 20% of owners displaying iPhone 5 lust.
Overall, 20% of all smartphone owners said that they wanted to upgrade to the new iPhone without needing any further information about the product. Clearly, the iPhone magic trick is still resonating with plenty this side of the pond.
Conducted byUsurv, which rather conveniently offers a self-serve online survey platform for exactly this type of quick fire research, the sample size of the poll was limited to 1,000 participants, so the results are pretty heavily extrapolated but quite telling nonetheless.
Amongst Apple’s competitors, there was better news for bitter rival Samsung, for example. Owners of its Galaxy smartphones in Britain appear to be the most loyal of the bunch, with only 5% saying they want to switch to the iPhone 5.