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Think Hiring Is Tough In The Valley? Now Europe Joins The Talent Wars

Original post by MIKE BUTCHER via TC Despite some of the froth being blown off following the rocky Facebook IPO, it remains the case that talent and hiring are a big issue in the Valley. And you may not know this, but for a long time Europeans looked onward to the U.S. and thought to themselves, “Ha! […]

Ask the consultant: How to get working capital for a young business

Original post by StarTribune QOur two-year-old company has young owners who have no assets to collateralize. What are the best ways and practices to get working capital for a business without giving up equity? ANDREW KITZENBERG, Founder/president of Memory on Hand, andrew@memoryonhand.com AThe challenge of financing a start-up is huge. Early stage equity is expensive […]

How To Write A Startup Marketing Plan

Original post by Michael Troiano via Bostinno When someone asks you for a Marketing Plan, your first instinct will be to create a laundry list of things you think it makes sense to do. If you’re any good you’ll define budgets for each line item on your list, and eventually you’ll convert that list into a 63-slide […]

Taking Your Startup Global

Original post by RIEVA LESONSKY via Read Write Web Every online startup has a global presence, whether that’s its goal or not. For e-commerce startups the question then becomes, “Do you really want to turn down a sale just because the order comes from overseas?” To Laurel Delaney, founder and president of Chicago-based GlobeTrade.com and creator of The Global […]

Where to start with your marketing when you’re a startup

Original post by Jacob Geiger via Work IT, Richmond When startups try to build marketing plans, one of the toughest challenges is knowing where to start. Elisabeth Edelman, who does public relations work at The Hodges Partnership for luxury brands, tells her clients to take a deep breath. “Don’t be overwhelmed and try to do everything — […]