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3 REASONS TO BUILD A STARTUP MARKETING PLAN

Original post by RocketWatcher Many startups aren’t executing against a documented marketing plan. I’ve heard loads of excuses for why a plan doesn’t exist. The 2 most common ones are that things are changing too rapidly to plan or the marketing plan is so simple everyone can track it in their heads. I’m not a […]

10 SEO Techniques All Startups Should Be Using

Original post by  SUJAN PATEL via SearchEngineJournal If you’re a startup entrepreneur, chances are good that search engine optimization (SEO) is the last thing on your mind. After all, why should you worry about things like keyword phrases and backlinks when there are a hundred other items on your “to do” list, all clamoring for your attention? […]

5 Tips To Take Charge Of Your Career Learned From Startups

5 Tips To Take Charge Of Your Career Learned From Startups

Original post by Angie Chang via Forbes Recently The Atlantic featured an article addressing in part the nearly impossible feat for working mothers to have it all (or at least have it all at the same time). The major limiting factor is not a lack of imagination or ambition but often control over one’s own schedule. Running your own […]

Best practices for using LinkedIn to grow your startup

Best practices for using LinkedIn to grow your startup

Original post by Tara Hornor via marketingtechnews Growing your startup using LinkedIn is a “practice makes perfect” recipe. The key ingredient is, and always will be, to be helpful and useful to others first. Once you present yourself and your product, infuse yourself into the mix of LinkedIn. Study others. Spy their business needs and wants, and […]

How To Market Your Startup With a Limited Budget

How To Market Your Startup With a Limited Budget

Original post by JESSE BOUMAN via demeterinteractive In the movie Field of Dreams, Ray (Kevin Costner) walks through his cornfields and hears a whisper, telling him “If you build it, he will come.” This one, memorable line sums up the attitude of many developers (that I’ve encountered). If they build something, people will come and use it. But was […]