Original post by Michael Troiano via Bostinno When someone asks you for a Marketing Plan, your first instinct will be to create a laundry list of things you think it makes sense to do. If you’re any good you’ll define budgets for each line item on your list, and eventually you’ll convert that list into a 63-slide […]
Original post by RIEVA LESONSKY via Read Write Web Every online startup has a global presence, whether that’s its goal or not. For e-commerce startups the question then becomes, “Do you really want to turn down a sale just because the order comes from overseas?” To Laurel Delaney, founder and president of Chicago-based GlobeTrade.com and creator of The Global […]
Original post by Jacob Geiger via Work IT, Richmond When startups try to build marketing plans, one of the toughest challenges is knowing where to start. Elisabeth Edelman, who does public relations work at The Hodges Partnership for luxury brands, tells her clients to take a deep breath. “Don’t be overwhelmed and try to do everything — […]
Original post by Rebekah Iliff via Huff Post Before startups where “hot” and being a successful Silicon Valley entrepreneur was the quickest way to guarantee getting laid on the regular, the innovators of yesteryear, without the connectivity and democratization of information that technology now affords, built businesses around a solid skill set or profession, created educational institutions […]
Original post by German pulse The BBC recently ran a piece on Berlin’s growing reputation as one of the worlds thriving tech start-up cities. This is a title that most cities around the world would love to have, and Berlin is quickly becoming the go to city in Europe if you are looking to get some […]
Original post by PR Newswire Selected as Strategic Global Prime Partner BANGALORE, India and EINDHOVEN, Netherlands, July 23, 2012 /PRNewswire/ — Wipro Technologies, the Global Information Technology, Consulting and Outsourcing business of Wipro Limited (NYSE: WIT) today announced that the company has signed a large multi-year contract with Royal Philips Electronics as their Global Prime Partner in its Transformational program, towards enabling […]
Original post by Charlie Osborne via CNET The Web retail giant has chosen London as a new base for developing and expanding its on-demand television and film services. Online retail giant Amazon is to open an international design and development center in London. Amazon has rented an eight-story, 47,000-square-foot office situated near Barbican station. The new […]
Original post by Scott Kirsner via Boston Excerpts from the Innovation Economy blog. Cook Associates, an executive recruiting firm, is producing an interesting quarterly report on hiring at Boston Internet and digital media companies. Managing director John Barrett said that LinkedIn was used to examine 137 Internet and digital media companies that have 10 or more employees in […]
Original post by RIKVIN Almost everyone is singing paeans about Singapore being a paradise for entrepreneurs and even the World Bank is rating the small island as the best place to start a business. In fact, once an entrepreneur has decided to set up a venture, it takes just 3 days for all the formalities […]
Original post by RYAN LAWLER via TC Today in Mountain View, Calif., Dave McClure’s 500 Startups unveiled the latest class of companies to participate in its Accelerator program. This batch had startups addressing an incredibly wide variety of spaces — from kid’s computer games to necktie shopping, and beyond. Founding partner Dave McClure said during today’s program that with […]
Original post by Minda Zetlin via Inc Can’t spend as much as you’d like to on marketing? Here’s how one clothing company uses Pinterest to close the gap. It’s a common problem for a small start-up: You have a great product, but it’s tough getting the word out in a crowded marketplace. Especially when your marketing budget […]
Original post by GEOFF WOOD via Silicon Prairie News At our inaugural Silicon Prairie Awards on August 30, we’re offering a select group of startups the exclusive opportunity show off their product and company. The opportunity, Startup Alley, gives participants a table top space during the opening and closing reception in the Storz Fountain Court. Here, startups can display a laptop and/or mobile […]
