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8 Ways to Create Shareable Social Media Content

Original post by DANIELLE CORMIER via constant contact According to Jonah Peretti, founder and CEO of BuzzFeed, creating content people love to share is the key to success. This year, I was lucky enough to attend the interactive conference at SXSW in Austin, TX. I spent five full days attending a ton of awesome sessions. One of my favorites […]

European tech startups forced to play catch-up

European tech startups forced to play catch-up

Original post by DW Despite recent successes such as Spotify and Skype, European firms and investors seem reluctant to see the potential of small, Web-based startups. But in a new drive, the EU wants to change that. A 17 year old computer programmer hit the jackpot in Britain last month when his smartphone app Summly […]

Market Smarter: How to Keep Track of Your Marketing Campaign

Market Smarter: How to Keep Track of Your Marketing Campaign

Original post by DAVID WACHTENDONK via constantcontact If you own a small business, you know that there are a lot of ways in which you can measure success. In some cases, success is something you experience in the moment. A line of people at your register, a crowd at your event, an empty display case or shelf that […]

50 Digital Media Resources You May Have Missed

50 Digital Media Resources You May Have Missed

Original post by Elisha Hartwig via Mashable It has been another action-packed week here at Mashable. We’ve been covering the newest gadgets coming out of Mobile World Congress in Barcelona, the Pope’s last Tweet and the fate of Groupon CEO Andrew Mason. We know you’ve been busy with your own lives, so we rounded up the most important […]

One of the Biggest Mistakes Enterprise Startups Make

One of the Biggest Mistakes Enterprise Startups Make

Original post by Both Sides of the Table This article initially appeared on TechCrunch. The era of VCs investing in successful consumer Internet startups such as eBay led to a belief system that seemed to permeate many enterprise software startups that hiring sales or implementation people was a bad thing. “We want low-touch or zero-touch businesses” […]