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Respecting the “G Word” — Why Gamification is Here to Stay

Original post by Scott Schnaars Scott Schnaars will be presenting at the TechMeetups Guru Program covering Sales, Partnerships, Alliances & Affiliates. Recently, I attended the Digital Shoreditch event here in London, a popular event for the region’s technology industry.  Specifically, I attended the PLAY day, which focused on “gamification.”  While themes of the day varied, the one constant was […]

Is Your Business Model Viable? An 8-Point Test

Original post by Investopedia You have a great business idea, and even got started on a business plan. But now you wonder: is my upstart business model really viable? Here is an eight-point test to tell you if you should forge ahead with your business idea. Uniqueness Before you worry about upstart financing, marketing or business location, […]

Best Mobile Apps to Keep an Eye on Your Digital Reputation

Original post by Mary Hiers However small or large your business enterprise, your customers, clients, and prospects talk about it online. They may comment on your blog, post Facebook updates about their experience with your product or service, or send out tweets related to your business. Keeping track of your online reputation is critical for maximizing […]

INFOGRAPHIC: WHAT’S THE CHANCE A STARTUP BUSINESS WILL FAIL?

Original post by InfographicsArchive Being a startup themselves, the folks at staff.com are very interested in the factors that contribute to a startup’s success, so  they created this infographic on the chances that your startup will fail or succeed. This also includes some research on projections for the best sectors to start your new business.   Read […]

The 5 Phases of Growth Hacking

Original post by RYAN HOLIDAY via Mashable It’s a spectacular feat. Right in front of our eyes, a group of marketers helped build billions of dollars of brand equity on products like Facebook,Twitter, AirBnb, StumbleUpon, Zynga, Dropbox, Reddit and LinkedIn. Stunningly, these brands were built without traditional advertising, brand partnerships or celebrity endorsements — in less than a decade. And the people who did it blew […]