NimbleTV aims to succeed where Comcast and Time Warner failed with a TV anywhere platform
Earlier this year we reported quite a bit on Aereo, a New York startup that offers customers the ability to watch network TV (the free stuff you get over rabbit ears) on any internet-connected device. It is now embroiled in a court battle with the big networks.
Today a Silicon Alley startup NimbleTV announced that it is bringing customers TV on any internet-connected device, but the pitch is a little different. Nimble is much closer to “TV Anywhere,” which was a service from the cable companies which never really took off. NimbleTV allows people to get their favorite programming on any internet-connected device, at any time, so long as they can prove they are paying cable customers.
Individuals can start signing up for the private beta today, and it sounds like Nimble wants to avoid the legal wrangling that Aereo embraced. “Our model is predicated on the belief that providers and content producers should be paid. NimbleTV is a solution that’s both consumer-friendly and industry-friendly,” said CEO Anand Subramanian.