Key lessons

10 Content Marketing and Social Media Tips for Small Businesses

If you’re trying to market a business in 2017, you almost certainly need some kind of content or social media marketing. There are plenty of effective ways to use content to market small businesses in different industries. And members of our small business community have lots of experience using those different methods. Learn more by […]

3 Reasons Tech Startups Fall Into a Death Spiral

Instant failure would be better than a long and slow demise from diminishing returns. In a tech startup you can reach a point where your efforts bring diminishing returns. For all the hard work you put in, your customers just won’t bite. That leads to a death spiral, which is worse than failure. You can […]

10 Important Skills Your Social Media Manager Needs in 2017

Having someone with the right mix of skills can boost your company’s social media presence. A decade ago, the role of a social media manager might not have even existed. Today, however, almost every company is involved in social media one way or another. Related: 9 Social Media Goals to Set for Your Business A quick […]

Six Ways To Determine If You Should Let Go Of Your Startup

For entrepreneurs, it’s not always easy to know when to throw in the towel or push on. If your startup is struggling, take some time to rule out that you’re doing everything to the best of your abilities, and always be open to bringing in outside help. Below members of Forbes Coaches Council offer advice […]